17/01/2013



J'adore cette idée d'un passage piéton en pleine ville, où chaque passage donne le sentiment de créer un espace plus vert ...
Une installation de Jody Xiong de l'agence chinoise ddb (via 2hands-design.blogspot) :
"In an attempt to gain the attention of the inhabitants of country, the china environmental protection foundation sought out a marketing campaign that could be wide spread to promote walking instead of driving. an outdoor advertisement was leveraged on a busy pedestrian crossing; a place where both pedestrians and drivers meet."







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